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See which partners drive real pipeline.

B2B and SaaS partnerships are about pipeline, not clicks. TrackBooth tracks every lead, demo and deal so you can see which partners and campaigns actually move revenue.

The challenge

Clicks are easy. Pipeline is the point.

In B2B, the gap between a click and a closed deal is long and involves demos, trials and sales conversations. Standard affiliate tracking stops at the lead and never shows which partners influence real pipeline.

You need to connect partner-sourced leads to demos and deals so you can invest in the partnerships that pay back.

funnel

wide tracking from lead to closed deal

pipeline

value attributed by partner

CRM

postbacks for demo and deal events

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How TrackBooth handles it

From referral to closed deal, attributed to partner.

Track lead, demo and deal events with server-to-server postbacks from your CRM, attribute each to the partner and campaign, and report pipeline value by source so you back the partnerships that drive revenue.

  • Lead, demo and deal events via CRM postbacks
  • Partner and campaign attribution across the funnel
  • Pipeline value reporting by source
What you get

Built for how B2B & SaaS actually runs.

Lead tracking

Capture partner-sourced leads tied to source.

Demo events

Track demos booked and completed via postback.

Deal events

Attribute closed deals back to the partner.

Pipeline value

Report influenced and sourced pipeline by partner.

CRM postbacks

Server-to-server events from your CRM.

Statements

Reconcile and pay partners per period.

Events & payouts

Track the events that matter in B2B & SaaS.

Configure these as conversion events and attach the payout model that fits each deal, flat CPA, revenue share, or hybrid.

Lead ReferralDemo BookedTrial StartedDeal ClosedPipeline ValueRev-share % of deal
FAQ

Questions, answered.

Yes. Deal events arrive via server-to-server postbacks from your CRM and are attributed to the partner and campaign that sourced the lead.

Yes. Demo, trial and deal events are tracked as distinct stages, so you can see the full partner-influenced funnel.

Reporting shows sourced and influenced pipeline value by partner, so you can invest in the partnerships that produce revenue.

See TrackBooth on your own B2B & SaaS setup.

Book a walkthrough and we'll map the platform to your offers, partners and payouts.